Dana Magnus – What is a B Corporation?

Christina Frei Generous Businesses, Generous Marketing, Innate Marketing Genius, Kickass Marketing Strategies, Marketing for Humans, Marketing Genius, Marketing Tactics
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I love finding people who are masters of certain vehicles. Instagram. Email newsletters. Websites. I collect them as reference points for my work.  If you are obsessed with someone on a channel, let me know and I’ll likely add them to my list. ! Dana Magnus is a diva on Instagram, and I started out wanting to hear… continue reading »

Diane Meehan – How Pepperlane is Growing Organically and Exponentially

Christina Frei Generous Marketing, Marketing for Humans, Marketing Genius, Marketing Tactics, Nurturers
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And now for a strong Nurturer marketer. A Nurturer is the Innate Marketing Genius type that leans in and makes things safe for others to thrive.  Diane Meehan is the Director of Business Development at Pepperlane, an organization that helps moms build their businesses.  I  have been struck by their organic growth, where they went from 10 meetings a month… continue reading »

Brie Stephens – Real Estate Agent Bringing the Good Life

Christina Frei Celebrators, Generous Marketing, Innate Marketing Genius, Kickass Marketing Strategies, Marketing for Humans, Marketing Genius, Marketing Tactics
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I recently gave a talk at a New Hampshire real estate agency, and I featured a master marketer and real estate agent, Brie Stephens. Owner of Lake Life Realty, Brie is a strong Celebrator, the Innate Marketing Genius type that brings the good life to her people. That’s how she comes alive in service to others.  She agreed to… continue reading »

Lynne Reznick: A Quiet Powerhouse of Marketing

Christina Frei Generous Marketing, Innate Marketing Genius, Marketing for Humans, Marketing Genius, Marketing Tactics, Steady Presence
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It is tempting to shout to be heard, especially if you have lots of competition.  Lynne Reznick is a wedding photographer in Boston, MA who never shouts.  I have always been impressed with Lynne’s marketing, including her Instagram feed, her targeted blog posts and photos, and her newsletter. She is consistent and heartfelt, a quiet powerhouse of… continue reading »

Crushing it as a Steady Presence

Christina Frei Generous Marketing, Innate Marketing Genius, Marketing for Humans, Marketing Genius, Steady Presence
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Last year, I wanted to lose weight and get in better shape. I worked with Spectrum Fitness in Beverly MA – a place rooted in physical therapy, where everything is customizedto your health and strength-training needs.  I lost 15 lbs and am stronger than I’ve ever been.  Mike Stare owns Spectrum Fitness, just opened up a facility… continue reading »

What is Innate Marketing Genius?

Christina Frei Generous Marketing, Innate Marketing Genius, Marketing Genius, The Benefits
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How does your marketing make you feel?  Like a doormat trying to please everyone? A poser trying to impress us? A desperate dog chasing us for business? There’s another possibility you may not have considered. You could be a total contribution. Not a martyr or do-gooder, but someone making a difference in a unique way that has magic, power, and relevance. Your Innate… continue reading »